Bright Agency is the Digital partner of Bucharest Technology Week 2017 : Here’s the first Tech Innovations Announced

April 20, 2017

April, 2017 Bucharest

We all know that when it comes to technology sky is the limit – or maybe not even the sky. And for tech savvy Romanians and technology aficionados as well, Bucharest Technology Week is the perfect opportunity to learn about the latest technologies and how they can make our lives easier. Hundreds of smart gadgets, super cool devices, electric cars will be featured in the second edition of Bucharest Technology Week.

Save the date, get your phones and selfie sticks ready for action because in the last week of May, 22-28, all tech enthusiasts will find loads of things to see and photograph. The first innovations announced for #btechweek are the new Renault ZOE electric car, the latest Harley Davidson electric motorcycle, new wireless systems for smart houses, wireless printing from Xerox and Arm One, the most accessible robotic arm in the world.

40 Romanian and international companies already announced their presence while more than 150.000 participants are expected to attend the event. Top companies that announced their attendance are Renault, Smart Balance, Eaton, Xerox and Pulsar Technologies.  

Given that Bucharest Technology Week is the perfect space where the public can connect with the latest innovation in technology, starting with this year Bright Agency becomes is the official digital partner of the event. Bright will further be the digital partner for all Universum events like Imobiliarium and Internet & Mobile World in 2017.

“The values that guide us in everything we create are passion for everything we do, the trust we have in our team, in the projects and partnerships that we build and the constant evolution – these are qualities that enhance creativity and innovation in the world of technology and marketing. Therefore, a partnership with Universum springs naturally from a mutual belief that innovation and digital communication are a fundamental part of the future. Both have the power to make a difference and lead positive change for us, for the society and for the world. – said Ioana Barbu, Marketing Director & Managing Partner BRIGHT Agency

“We were looking for a digital partner that deeply understands the event industry and is passionate about technology – just like we are. We found in our friends at Bright a trustful partner and we synced perfectly – in all aspects. It’s important for us that both sides of this partnership believe in the digital transformation that Bucharest and Romania needs to go through, as well as to create a strong bond between technology and end users.” – said Cătălina Manea, Project Manager Bucharest Technology Week


Join us to admire and test all the tech exposed at Bucharest Technology Week 2017. Sign up for free on

For more information, check the official website , the event’s Facebook Page or our Facebook page:

Hit attend on the official event 🙂 Bucharest Technology Week

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